"Your class may teach an invaluable skill," says event technology platform, Eventbrite, "but does your marketing effectively prove its value? If...
7 Effective Ways to Promote Your Classes
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Interviews
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Retail Marketing Strategies and Ideas to Grow Your Business
What is Retail Marketing? Simply put, retail marketing is the activities and strategies used to promote your business with the goal to increase...
7 Creative Advertising Campaign Examples From Top Brands
Thanks to the numerous technological advances we have witnessed over the years, it is now getting harder and harder for businesses to stand out. The...
9 Examples of Bad SEO Practices That Can Ruin Your Google Ranking
Of the billions of searches that occur on any given day, Google accounts for about 15% of them. In 2019 alone, Google handled about 2.4 trillion...
5 Social Media Content Tips for Your Boutique
"Interacting with consumers on social media is an important marketing strategy for small businesses," says Duct Tape Marketing. Why? Because using...
Why It’s So Important To Optimize Your Website
From research and content creation to website edits and link building, taking the time to optimize your website for search engines can be a tedious...
Email Subject Lines That Increase Open Rates Like Crazy
People are swamped with email messages every day. In fact, according to Wordstream, nearly 105 billion emails are sent each day, a number...
How to Prevent Brand Confusion
Are you sending mixed messages to customers and causing brand confusion? The whole point of having a brand is to help your business connect and...
To Convince Customers to Buy From You & Not the Competition, You’ll Need This!
Every business should have a USP (unique selling proposition), or as Entrepreneur puts it, a reason why customers should buy from your store instead...
12 Small Business Website Statistics You Need to Know to Increase In-Store Sales
Your website is the pathway to your brick and mortar store. In fact, studies indicate that most "online shopping" is actually online researching,...