by marketing rainpos | Jul 1, 2022 | Blog, Marketing Tips
What is Retail Marketing? Simply put, retail marketing is the activities and strategies used to promote your business with the goal to increase sales and brand awareness with your customers. There are many components that go into a marketing strategy. No two...
by marketing rainpos | Mar 31, 2022 | Blog, RETAIL STRATEGIES
Customer experience is everything for small businesses. It informs the customer’s satisfaction with their current transaction, their impression of your business, and their likelihood to return to shop with you again. But any touchpoint in your customers’ experiences...
by marketing rainpos | Jan 24, 2020 | Blog, Inventory
Here’s your pop quiz for the day: What’s the difference between clearance and a sale? If you said that they’re both terms used to describe products being sold at reduced prices, you’re on the right track. But that’s where their...
by marketing rainpos | Jun 20, 2019 | Blog
With all the online shopping options available these days, retail stores are forced to come up with creative ways to attract customers. While offering great products— and even greater customer service—is still important, retail brands must turn their stores into more...
by marketing rainpos | Nov 26, 2018 | Blog
According to a 2016 Gallup poll, small business owners asked about the biggest financial challenges they face were most concerned with attracting customers and drumming up new business. If you’re a boutique owner, we’re guessing you’ve spent a fair...
by marketing rainpos | Aug 31, 2018 | Blog
Whether you’re a home decor, clothing, or jewelry boutique, many different components go into making your business profitable. However, there are at least five common factors that all successful boutique owners share. These elements are crucial in determining...
